Knowledge + Experience = Results

"The kites that rise highest are those that sail against the wind, rather

than those that sail with it." 

                                                                                                                                         Winston Churchill

                                                              Who are we ?

    Custom Benefits Group ( CBG )
is one of the last truly "Independent" Employee Benefits Brokerage Agencies in the greater Boston area. In the past few years, there has been a massive consolidation of smaller Agencies being absorbed by larger firms, many of whom are large publicly traded "mega-Agencies". Unlike our peers, CBG answers to no one and we do not  direct business to "preferred providers" nor do we have any "selling agreeements" with specific providers which is common at large Agencies. Also, as an "Independent" Agency, we are not subject to annual Sarbanes Oxley Act audits, allowing us more flexibility to negotiate the best possible rates for you and your firm.

    Custom Benefits Group ( CBG ) was founded in Boston, MA. 1998. Our clients are intelligent business owners and HR administrators that have embraced CBG's unique niche in the EB marketplace. We seek firms that truly understand our partnership value and unified endeavor: to provide you and your employees with the most cost-effective and comprehensive benefit plans available. We are not a large impersonal brokerage house; we are not part of a broader multi-lines Agency; and we are not an affiliate of a national insurance syndicate. We are one of the few remaining truly independent brokerage agencies in New England.

    Custom Benefits Group ( CBG ) presently consists of fifteen insurace business professionals as well a founding CEO, Michael W. McCullom, who has been involved in the EB business since 1986. Whether it is negiotiating the best possible health insurance rates or updating your Health & Welfare compliance material; CBG has over 30 years of experience in the group health insurance business.  As we have grown, we have worked to provide our clients with all the necessary information to become their "Total Benefits Solution". Our approach has never been more valuable to an employer. As the government begins to deploy the Patient Protection Affordability Care Act ( PPACA ), the forbearer of a government regulated healthcare system; Employer fines for non-compliance will be strictly enforced. The PPACA is written on the backs of small business, relying on PPACA employer fees to help fund this new healthcare delivery system.
CBG is professionally staffed with an in house ERISA attorney and ACA Certified licensed service representatives to meet the unique and rapidly changing health insurance market.
                                                 The Affordable Care Act ( ACA )

    CBG's ability to provide our clients with free compliance consultancy is really what seperates us from other Agencies. Our staff includes a full-time ERISA attorney as well as a a Certified Professional Complaince Officer ( CPCO ) and they have the exciting job of interpreting what many have already deemed "the most complex law of the modern age", or the Protection Affordable Care Act ( PPACA ) of 2014. 

Due to the pure complexity of the PPACA - interpretation and proper execution of its many new employee tracking and reporting requirements cannot be done without the assistance of a capable third party.  Failure to understand your firm's PPACA risk can result in significant, but easily avoidable employer liability. CBG can easily examine a new client's compliance documents or simply create a full menu of compliance forms which we will both file and hold for each of our client's, updating automatically as new amendmets are issued.


        Recently both the Boston Business Journal as well as The EBJ ( Employee Benefits Journal ) recognized our growth with featured stories about our firm. CBG's overall retention rate of 93.6% is significantly higher than industry standards. Referral business now accounts for most of our new business at CBG and I attribute much of our success our unique "ownership" model as well as our truely independent Agency model. CBG will broker buisness for a wide range of employer groups: from small employer groups with as few as 10 lives, to publicly traded Fortune 500 corporations. Recently CBG was recognized by the Boston Business Journal in their annual Top Twenty Employee Benefits Brokerage Firms:
                    " as one of the fastest growing employee benefits brokerage firm in New England"  

CBG was selected by Angies List in 2012 as a Super Service Award recipient. This was an entirely new and unsolicited accolade for the Agency. When I read the parameters for which a firm is chosen; I am quite pleased that CBG scored high in an interesting catagory that pits the pre-sale personality versus the post sale service performance. As healthcare is quickly becoming a Consumer-Direct business, you will need someone to advise and assist you now more than any other time in the history of healthcare.

         "receives the highest level of endorsement offered to Service Companies affiliated wih Angie's List"

   Insurance Journal ( March, 2012 ) Ranks CBG in their Top Ten Employee Benefits Brokerage Firms in New England. A ranking that validates CBG's goal to be a  "Total Benefits Solution" in the employee benefits brokerage market by ranking CBG Number 3  in New England for their "comprehensive, consultative, and compliance oriented formula that






                                   "Your Total Benefits Solution"

  300 Brickstone Square Andover, MA 01810 & The Pilot House, Lewis Wharf Boston, MA 02110
                p-978-662-5120  f-978-662-5139   e- info@custombenefits.net

Website Builder